Unsing this tools is very simple to evaluate dymanic of sales and performance, at Business Unit level or First Line managers level;
These two levels have different analyses that help to evaluate very easy the dymanics of sales.
For each matrix you can select: product, last month as start for evaluation, name of First line manager/Sales Representatives, Team, Type of sales (sell-in or sell-out);
Next analyses are available for each matrix:
- country sales performance: sales evolution for last 6 month, sales growth rate for last 6 month, country MS evolution, Contry Growth evolution. Also is very easy to add on graph comparison with sales target
- First line managers/Sales representatives performance: MS are, country MS, country MS target
- country MS evolution for sell-in and sell-out
- country ratio sell-in/sell-out evolution for own company product and for market, as comparison
- competitors evolution, with selection for last month and for last 3 month
- First line managers and sales reprezentatives area - market evolutin and own product evolution - with selection for last month or for last 3 month
- each county MS and comparison with country MS, that enable to evaluate positive or negative market share drivers
The system is highly automated;works with an Microsoft Access database with is very easy and quick updating with any kind of sales data (IMS, Cegedim or internal sales).
The system can be customized according to the needs.
